ATO Taxation Statistics 2023–24 edition

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Occupation group ATO 2023–24

Advertising and marketing professional: income by state

The median taxable income for Advertising and marketing professional in Australia was $81,903 in 2023–24, and the average was $96,953 (ATO Table 15B).

Among states, median taxable income was highest in NSW at $86,744 and lowest in TAS at $72,182 (ATO Table 15D).

$81,903

median taxable income, ATO 2023–24

ATO Table 15B

$96,953

average taxable income, ATO 2023–24

ATO Table 15B

$80,487

median salary or wage income, ATO 2023–24

ATO Table 15B

69,804

individuals, ATO 2023–24

ATO Table 15B

Men and women

Median income by sex, Advertising and marketing professional, ATO 2023–24
Median income by sex, Advertising and marketing professional, ATO 2023–24 $0 $25,000 $50,000 $75,000 $100,000 Median salary or wage income Male $91,770 Female $75,816 Median taxable income Male $93,130 Female $76,962 Median total income Male $97,213 Female $79,993 Median income ($), ATO 2023–24

Horizontal axis: Median income ($), ATO 2023–24. Bars are labelled Male and Female; the exact figures are in the table below.

ATO Table 15B

Men and women, Advertising and marketing professional, ATO 2023–24
Measure TotalMaleFemale
individuals 69,804 24,733 45,071
average taxable income $96,953 $113,343 $87,959
median taxable income $81,903 $93,130 $76,962
average salary or wage income $91,253 $106,968 $82,647
median salary or wage income $80,487 $91,770 $75,816
average total income $100,750 $118,099 $91,229
median total income $85,034 $97,213 $79,993

ATO Table 15B

Advertising and marketing professional by state

Median taxable income by state, Advertising and marketing professional, ATO 2023–24
Median taxable income by state, Advertising and marketing professional, ATO 2023–24 $0 $20,000 $40,000 $60,000 $80,000 $100,000 NSW ACT VIC WA NT QLD SA TAS Median taxable income ($), ATO 2023–24

Vertical axis: State. Horizontal axis: Median taxable income ($), ATO 2023–24.

Show data
Median taxable income by state, Advertising and marketing professional, ATO 2023–24
State median taxable income, ATO 2023–24
NSW $86,744
ACT $85,173
VIC $82,243
WA $80,326
NT $80,137
QLD $76,639
SA $73,490
TAS $72,182

ATO Table 15D

State figures are for this unit group. There is no separate page per state.

Advertising and marketing professional (unit group 2251) by state, ATO 2023–24
Stateindividualsaverage taxable incomemedian taxable incomeaverage salary or wage incomemedian salary or wage income
NSW27,059$105,432$86,744$98,665$85,016
ACT799$96,064$85,173$89,693$84,857
VIC20,776$95,206$82,243$90,543$81,001
WA4,988$93,519$80,326$86,527$78,123
NT201$84,877$80,137$82,348$79,819
QLD11,383$88,725$76,639$83,877$75,731
SA3,485$81,065$73,490$76,482$71,469
TAS662$81,810$72,182$74,255$70,941

ATO Table 15D

Occupations in Advertising and marketing professional

Occupations in Advertising and marketing professional, ranked by median salary or wage income, ATO 2023–24
Occupationmedian salary or wage income
Analyst - market research salary$90,371
Business development officer - marketing salary$82,700
Advertising specialist salary$82,290
Digital marketing analyst salary$64,486
Content creator (marketing) salary$52,500

ATO Table 15A